Sovendus continues to further advance its internationalisation efforts

Sovendus continues to expand its presence in the UK, bringing Peter Smith on board as UK Managing Director, who is an experienced manager from Ve Global UK Ltd. By building up the team in London, the two managing directors Christian Würst and Sebastian Legler intend to continue with Sovendus’ growth strategy and the sustainable expansion of its international business.

The strengthening of the team in the British financial hub is an important step for Sovendus in terms of its internationalisation strategy. The company’s intention is for this to accelerate growth in other European countries and expand its network in the British market, which is the European e-commerce leader. In addition to its headquarters in Karlsruhe, Sovendus also has offices in Switzerland, the Netherlands, and Sweden as well as partner shops in Austria, Belgium, France, Spain, Poland, and Italy.

Christian Würst, Managing Director of Sovendus: “We are moving into the next phase of growth and are confident that Peter Smith and his team will help us to establish Sovendus as a relevant performance channel in the UK e-commerce market.”

Sebastian Legler, Managing Director of Sovendus, adds: “We are delighted that Peter Smith has decided to advance our business in the UK and that we will be increasing our presence in another strategically important market.”


Peter Smith as an experienced expert in international on-site and online marketing

In Peter Smith, Sovendus is gaining an experienced sales director with proven knowledge of the potential of the digital market. Smith has worked in the digital marketing environment for over 10 years and has spent the last 7 years at Ve Global (London) as Director of Mid-market Accounts. He brings with him extensive expertise in data-driven, digital strategy development, execution, and account management. Together with Verena Howson, he will be responsible for the UK market from the London office. Howson, a native of Austria, also comes from Ve Global and will be actively supporting Sovendus as Key Account Manager. She previously worked in account management for digital marketing for four years, developing a global client portfolio and good relationships with various agencies and networks.

About Sovendus

Sovendus is a leading provider of checkout and digital marketing services in Europe. Sovendus GmbH, headquartered in Karlsruhe, was founded in 2008 and currently employs more than 130 people. Sovendus offers attractive benefits to more than 5 million online shoppers each month, helping them to have a positive shopping experience. Using a closed shop network, partners benefit from new customers, additional sales, direct revenues, and high-quality newsletters.

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